Emma is an experienced and passionate employer branding professional with over 20 years in the industry. Starting off in London in advertising agencies buying newspaper ads, she has spent the past 12 years in Asia in a variety of in-house Employer Brand roles from Deutsche Bank, Signify, TiktTok and Haleon, in addition to running her own EB consultancy ‘Empower EB’ she manages an active ‘Empower EB Community’ full of passionate EB folk.

With a clear focus on driving forward and executing employer brand campaigns whilst developing effective and innovative talent attraction strategies, providing the best candidate experience and proven ROI. As a busy mum of two young boys, she loves coffee!